As I thought about what I could ‘teach’ my readers in this month’s newsletter, I realized the most important lesson has nothing to do with marketing tactics or little helpful tidbits. Right now, as I read the stories about the Oklahoma tornadoes, the teachable moment is clear to me – helping our fellow mankind. When [...]
Read MorePlease…Appreciation Protocol!
Something happened recently that made me realize I had failed. Yes, I have failed before, plenty of times, and I realize failing and getting back up helps move us towards success. But this was different, at least to me, this was failing at parenting. Let me get a bit personal. This past Mother’s Day, my [...]
Read More Customer service, relationship marketing, showing appreciationArticle Review: How Can Vine Become A Money-Maker for Twitter?
With Twitter having landed its biggest ad deal yet with Starcom MediaVest Group, it’s no longer too early to begin wondering how the platform will make money with Vine, its hugely popular app that allows users to Tweet six-second videos. Launched with a tailwind of media buzz, Vine skyrocketed to No. 1 on the Apple App [...]
Read More Social media, twitter, VineLife is a Party – If You Want it to Be!
I have been blessed – wonderful family, successful business, great friends and a pretty easy life. With the upcoming move to Evansville here in just a few weeks, I knew I wanted to have a chance to see as many friends as possible, but knew it was not feasible to have lunch dates and evening [...]
Read More Appreciation, business happinessAppreciate This Moment – It’s All You Really Have For Sure
My heart aches. I struggle with the ‘why’s’ when such evil happens in our world. I will never understand why someone would go into an elementary school and gun down innocent children and their teachers or why someone would bomb a marathon – killing an 8 year old boy there who was probably so full [...]
Read More Appreciation, Boston MarathonTwitter Tips for 2013 – Many Courtesy of Exact Target
Is a Twitter strategy right for your business? Well, it depends on how you plan to use it. Are you thinking promotion, promotion, promotion? Then probably not. What about engaging conversations? Well, then a resounding yes! Exact Target came up with 140 Twitter Tips for 2013. Here are some of our favorite tips here at Relevate [...]
Read More Social media, twitter